As the digital age evolves and more businesses flock to the online arena, the importance of having a strong online presence is at an all-time high. Search Engine Optimization (SEO) has become a crucial aspect of any successful online business strategy. SEO is the process of optimizing your website and its content to rank higher…
Artificial Intelligence (AI) has been making waves in recent years and has drastically disrupted the way we live and work. Its impact on the software development industry has been nothing short of revolutionary and has got us rethinking the ways we work. With AI, software development has become faster, more efficient and more intelligent. In…
A while ago developers used to authenticate to Apple services with Apple ID without 2FA. Through this authentication users were allowed to upload the .ipa files to app store. However, this mode of authentication has changed when Apple updated their policy on 2FA. Apple announced that as of February 27th 2019, it would enforce 2-factor authentication…
React vs jQuery: how does each technology differentiate and who would “win” today? What about React vs jQuery? Well, they are two very different libraries created at different times of the World Wide Web to address different problems. Many people (including myself in the past) mistake one or both of them as frameworks but that is not accurate.…
React Native: why are animations important? Animations are important in order to create an optimal user experience, especially in the mobile world. App users have been exposed to a lot of them already, and have become familiar with their usability and beauty. And since they have hands-on experience with them, they expect them as a…
Looking for predictions with regards to growth opportunities for marketing in 2021 and beyond? The obvious answer would have to be AI, ML and AR, but I think we can all consider these mainstream trends by now. They have already been successfully embedded themselves in today’s market reality and marketers (and brands alike) are trying…
Mobile app usability testing: what it is and why it’s important Have you ever spent a considerable amount of time and effort on a specific task and created something that you feel attached to it? I think we can safely admit that it has happened to all of us quite a few times in our…
Small and large business owners alike, startups and entrepreneurs can all face the same questions at some point – “Do I need a mobile app for my business?”, “is it worthwhile?”, “Does it makes sense from a strategic perspective?”, “Will it help us increase revenue, onboard and convert new customers?” — to this end we prepared a rundown on how to build…
Covid-19 into our lives — a Software Engineer’s Perspective and Thoughts Hi guys, hope you are doing well with all this unprecedented situation we are living over the past months. In this post I want to discuss my thoughts and feelings that emerged through the coronavirus situation, the mandatory quarantine, and the change of our daily (and not…
Why your e-commerce & retail business needs a mobile app E-commerce websites have been met with tremendous success in the last decade and lately, due to the Coronavirus developments, demand for online shopping has skyrocketed to new levels, rendering a retail business without an online presence completely irrelevant. Why mobile apps are critical for e-commerce stores Studies have shown that nearly 90% of prospect customers use…